Superior sewing Sales pipeline management
REVIEW AND MAINTENANCE
Review each stage of the Sales Pipeline Watch for signs of “clogging” in the Pipeline Purge to maximize potential Start each day with a Pipeline Review
- Needs to be done in a regular basis - Compare to an actual pipeline (kitchen sink) - Determine at which stage there might be issues - Benchmarks are helpful here - In the prospecting stage, we need to be sure a healthy number of leads are produced. If not, it will impact all other stages - In the cultivating opportunities stage, it is crucial we are trying to cultivate “dead wood” - In the presenting stage, we need to do so quickly. Delays here will cause the opportunity to get cold - At the closing stage, we also need to move quickly. It helps to have timetables in place. - At the final stage of communication, we need to focus on the administrative pieces of the sales process - Here again, pipeline maintenance is what separates the best companies (Superior) from the competition - Start each day with a snapshot of your business - Performing all these tasks is what will bring us ahead of the competition
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